The rules have changed
The world has changed. According to Betsy Morris, Fortune senior writer, so have the rules for corporate success:
Old rule: Big dogs own the street.
New rule: Agile is best; being big can bite you.
Old rule: Be #1 or #2 in your market.
New rule: Find a niche, create something new.
Old rule: Shareholders rule.
New rule: The customer is king.
Old rule: Be lean and mean.
New rule: Look out, not in.
Old rule: Rank your players; go with the A’s.
New rule: Hire passionate people.
Old rule: Hire a charismatic CEO.
New rule: Hire a courageous CEO.
Old rule: Admire my might.
New rule: Admire my soul.
