Art of a (Secular) Evangelist
Guy Kawasaki did a job search for “evangelist”. He found 611 matches—and none were for churches. It seems that “evangelist” is now a secular, mainstream job title. Indeed, the first eight matches were for evangelist jobs at Microsoft.
Here’s his wisdom for secular evangelists:
Create a cause.
Love the cause.
Look for agnostics, ignore atheists.
Localize the pain.
Let people test [...]







